This summer, Liverpool City Region is set to shine brighter than ever. From the epic LFC Premier League Victory Parade to the energy of BBC Radio 1’s Big Weekend, our city is THE place to be for music, art, sport, culture – and extraordinary memories. With a packed calendar of world-class events and visitors from across the globe, it’s time to roll out a warm, unified welcome that reflects the spirit of our city and its people. That’s where your ‘Summer […]
VisitLiverpool is gearing up to showcase Liverpool City Region at the British Tourism & Travel Show (BTTS) from 19-20 March. Showcasing a selection of must-see visitor attractions as part of the region’s wider visitor offering alongside key partners, VisitLiverpool will highlight the region’s rich history, vibrant culture, and world-class attractions that make it a must-visit destination. BTTS brings together group travel inspiration from across the UK and Ireland, showcasing ideas for group travel itineraries. Visitors will leave with fresh insights, […]
The Liverpool City Region’s Local Visitor Economy Partnership (LVEP) is spearheading a transformative accessibility initiative, uniting businesses and stakeholders in a coordinated effort to create the UK’s most welcoming and accessible destination for all visitors. The “Liverpool City Region For All Forum: Unlocking an accessible visitor economy” marked a significant milestone in the region’s commitment to universal accessibility, headlined by Paralympic champion and disability rights advocate Baroness Tanni Grey-Thompson DBE DL. A significant step toward creating an inclusive visitor economy […]
Liverpool City Region is gearing up for a festive season like no other! As we approach the most wonderful time of the year, we’re inviting all of the region’s Visitor Economy businesses to submit their Christmas events for consideration to be featured on VisitLiverpool’s forthcoming dedicated Christmas listings. Gemma Sparkes, Digital Marketing Executive encourages businesses to complete the short survey, stating: “Whether you’re hosting a festive market, a seasonal concert, or a family-friendly activity during the Christmas season, this is […]
By James Wood, Campaign Manager, Marketing Liverpool How was your last summer? Sitting around in the garden, soaking sporadic rays? Boring ‘staycation’ that didn’t really deliver your much-deserved holiday buzz? Two weeks somewhere sunny then back to earth with a thud? You can do better than that and we’ve got just the thing for you. The VisitLiverpool guide is designed to help people easily discover all the wonders Liverpool City Region has to offer this season. Whether you’re a visitor, […]
WINNING WIDER RECOGNITION AND THE IMPORTANCE OF PUTTING YOURSELF FORWARD ‘Most improved Destination for Sustainability’. Silver Award for ‘Best UK Convention Bureau’. ‘Best Digital Marketing Campaign’ and nominations for ‘Best Tourism and Leisure Campaign’ ‘Best Medium Sized Festival’ ‘Best Metropolitan Festival’ and ‘Best Visitor Experience’ for our work on Liverpool’s hosting of Eurovision 2023 – All in the last few months! This year Marketing Liverpool has been on the receiving end of some fantastic accolades, but it’s not about us. […]
It’s beginning to look a lot like Christmas… With the festive season fast approaching, we’re looking for any special Christmas activity, events or offers from venues in Liverpool and the city region to compile together to feature on the VisitLiverpool website in blogs and on social media. From festive menus to Christmas events for the family, pantos, special Christmas offers or things to do, we want to hear about it all! If you have anything that might be relevant please […]
Being a marketing person, I tend to always think in terms of brands. In Culture Liverpool and Marketing Liverpool there are many – VistLiverpool, Invest Liverpool, Club Liverpool and Liverpool Convention Bureau – each of which champion Liverpool City Region in distinct and different ways. But one of our most enduring and effective offers isn’t strictly a brand at all. It’s a service. One that has steadfastly welcomed hundreds of thousands of visitors to our city over more than 40 […]
Marketing Liverpool have launched a new national campaign to highlight Liverpool City Region’s impressive events programme for the upcoming autumn and winter months. Running throughout October and November, ‘The Autumn/Winter Collection’ will bring together and showcase the top events taking place in the city and across the region. With so much to see and do across this period, the campaign encourages visitors to not just visit for the day, but extend their stay to experience as much as they can […]