Tag : VisitEngland

16 Feb 2026

VisitEngland launches domestic North West coastal campaign to boost spring breaks

VisitEngland will launch its domestic coastal marketing campaign to drive breaks to all seaside destinations on England’s North West coast this week. The £1 million funded campaign, ‘All on England’s North West Coast’ is putting the spotlight on destinations, attractions, experiences and accommodation providers to build back demand for domestic breaks. The campaign will highlight Southport’s coastal attractions and year-round events programme which this year will also welcome a specially curated cultural calendar of free events. The beautiful beaches and […]

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21 Jan 2026

New report from VisitBritain/VisitEngland shows tourism worth £147 billion to UK economy – Including LCRDP Response

Tourism’s importance to the British economy is highlighted in major new research from national tourism agency VisitBritain/VisitEngland, demonstrating the industry’s significant economic contribution to local communities nationwide and its potential for growth. The report ‘Economic Value of Tourism in the United Kingdom‘ shows tourism is worth £147 billion annually to the UK, about 5 percent of the national economy, when including both direct and supply chain impacts. Tourism is larger than the insurance and pensions sectors put together and employs […]

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03 Jul 2025

Unlock the LGBTQIA+ Visitor Market with Free Inclusive Tourism Training

Tourism businesses across Liverpool City Region now have the chance to strengthen their inclusivity and unlock the potential of a £7.1 billion domestic market, thanks to VisitEngland’s new free e-learning course, ‘Welcoming LGBTQIA+ Customers.’ This self-paced, interactive training is now available on the VisitEngland Academy Learning Platform and offers practical guidance on inclusive customer service, marketing approaches and authentic representation. With content shaped around lived experiences and current best practice, the course covers key areas such as gender identities, pronoun […]

03 Jun 2025

James Wood, Liverpool City Region Destination Partnership Marketing Campaign Manager, joins the VisitEngland LVEP webinar on Liverpool City Region's tourism sector.

FILM: LIVERPOOL’S VISITOR ECONOMY IN FOCUS – INSIGHTS FROM THE VISITBRITAIN LVEP WEBINAR

By James Wood, Liverpool City Region Destination Partnership Marketing Campaign Manager Liverpool City Region continues to cement its place as a must-visit destination for international travellers, and the latest VisitBritain LVEP webinar was a key opportunity to highlight what makes Liverpool unique. I had the pleasure of discussing how Liverpool’s visitor economy is evolving, where new opportunities lie, and how trade professionals can leverage the city’s strengths. This well-received webinar was delivered specifically for the hugely lucrative US travel trade […]

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02 Jun 2025

Take advantage of VisitEngland’s webinars, guides and resources

Liverpool City Region Destination Partnership is delighted to share a series of valuable resources and upcoming learning opportunities from VisitEngland that our partners across the region’s visitor economy may find particularly beneficial. These updates aim to support partners in enhancing their expertise, developing strategic plans, and staying informed on the latest industry trends. Guides and Training Resources for LVEPs VisitEngland has developed a comprehensive range of guides, toolkits, and training resources specifically for LVEPs. These materials provide insights into accessible […]

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03 Apr 2025

Liverpool’s Cinematic Legacy Showcased in new blockbuster showreel

Liverpool is rolling out the red carpet for film fans worldwide as Liverpool Film Office marks its 35th anniversary with a breathtaking new showreel, celebrating the region’s starring role on screen. Produced by award-winning Liverpool-based LA Productions and curated by renowned creative director Chris Bernard – whose debut film ‘Letter to Brezhnev’ premiered the same year the Film Office was founded – the showreel captures the magic of Liverpool City Region on film over the past 35 years in just […]

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04 Sep 2024

Register to attend the FREE VisitEngland and AccessAble Webinar:

Event: ‘Your Accessibility Guide Portal’ Date: Monday, September 30th Time: 10 – 11:30am GMT Digital accessibility advocates and professionals are set to gather virtually for a comprehensive webinar titled “Your Accessibility Guide Portal,” scheduled for September 30, 2024. The event, hosted on Eventbrite, aims to empower participants with practical knowledge and tools to create more inclusive online experiences. As the digital landscape continues to evolve, ensuring accessibility for all users, including those with disabilities, has become increasingly crucial. This webinar […]

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06 Oct 2023

TRIO OF LIVERPOOL CITY REGION ATTRACTIONS WIN TOP HONOURS AT VISITENGLAND’S ANNUAL ‘VISITOR ATTRACTION ACCOLADES’

VisitEngland has now announced the winners of its Visitor Attraction Accolades for 2022-2023, with Liverpool City Region’s Museum of Liverpool, Port Sunlight Museum and Fab 4 Taxi Tours all receiving top honours. Museum of Liverpool was awarded the ‘Gold’ standard for all round excellence and Port Sunlight Museum received special recognition for its fantastic welcome. Fab 4 Taxi Tours – ‘The original and best Liverpool Beatles Tour company’ also received a top award for ‘Best Told Story’. The accolades recognise […]

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