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WHY LIVERPOOL IS THE ULTIMATE HOST FOR THE MIA SUMMIT 2024, AND HOW YOU CAN HELP US WIN – WITH JUST A COUPLE OF CLICKS!

Lisa Owen, Head of Business Tourism, Liverpool Convention Bureau

Lisa Owen, Head of Business Tourism, Liverpool Convention Bureau

By Lisa Owen, Head of Business Tourism, Liverpool Convention Bureau

AS A CITY RENOWNED FOR ITS RICH HISTORY, INNOVATION, AND RESILIENCE LIVERPOOL IS PROUD TO TAKE CENTRE STAGE AS THE HOST OF THE PRESTIGIOUS MIA SUMMIT AND miaList AWARDS IN NOVEMBER 2024.

This is more than just another event for us; it’s testament to the dedication of our local business events community and the Liverpool Convention Bureau (LCB) team, who have worked tirelessly to elevate Liverpool City Region (LCR) as a leading business events destination.

The Meetings Industry Association (MIA) has selected Liverpool not only for its world-class facilities but also for its commitment to excellence and sustainability, values we hold dear. LCB is also a proud sponsor of the miaList Sustainability Award, reflecting our shared vision for a greener future.

Kerrin MacPhie, Chief Executive of the MIA, said:

“Alongside LCB, we have 68 members in the North West with 23 in Liverpool alone, offering world-class facilities while being committed to service excellence, legal compliance and sustainability. So, thanks to its excellent transport links, Liverpool was a natural choice to host our flagship events – the miaSummit and miaList.

“The LCB team has played a pivotal role in establishing the Liverpool City Region as a hub for high-quality business meetings and events and continues to set a high benchmark. As such, we’re delighted that LCB is proudly sponsoring our miaList Sustainability Award – reflecting our shared values and vision for a greener future.”

WHAT IS MIA ACCREDITATION AND WHY IT MATTERS?

MIA accreditation is a trusted badge of quality, promoting best practices, safety, and operational excellence in the meetings and events industry. This accreditation not only distinguishes LCR as a top-tier destination but also showcases our commitment to providing safe, secure, and sustainable events. Liverpool Convention Bureau is one of the many MIA-accredited entities within the region, and we’re thrilled to be part of this influential network.

I’m also thrilled to tell you that Liverpool Convention Bureau has also been shortlisted for the MIA’s Destination Team of the Year category—a true honour that recognises the hard work we’ve put into promoting Liverpool as a premier events destination. From conferences to incentives, our dream team at LCB has focused on creating opportunities that attract more business events and elevate the experience for visitors and organisers alike.

THE POWER OF PARTNERSHIP

In recent years, we have formed valuable partnerships with numerous MIA-accredited businesses across the region, making Liverpool a seamless, well-connected, and professional destination for international and domestic events. The impact of MIA accreditation reaches far beyond the industry; it elevates our entire city, positioning Liverpool as a beacon of quality in the global meetings sector.

LOOKING AHEAD

As the host city for the miaSummit and miaList Awards, Liverpool continues to lead the way in destination management, offering a rich cultural backdrop, high-quality venues, and a strong commitment to sustainability.

Voting for the MIA Destination Team of the Year is now open, and we would be honoured if you could show your support by voting for us – It only takes a couple of clicks and every vote for Liverpool is a vote for a city that is consistently working hard to push the boundaries of excellence in business tourism.

Let’s continue to build Liverpool City Region’s legacy as one of Europe’s most exciting, sustainable, and innovative destinations for meetings and incentive travel.

To vote for Liverpool Convention Bureau in the MIAList Awards for Destination Team of the Year, head over to the official voting page here:

Vote for MIAList 2024 HERE​

The voting is open until 5pm on October 2, 2024, so be sure to cast your vote and help showcase Liverpool City Region as a leader in business tourism!

SOME GUIDANCE ON VOTING

To cast your vote for Liverpool, follow the link above and select ‘Liverpool Convention Bureau’. You’ll need to click the thumbs up icon and enter your email address to cast your vote, and then confirm your email, once you receive an automated message in your inbox.

SHOUT OUT TO OTHER LIVERPOOL CITY REGION NOMINEES

I’m also proud to say that Liverpool City Region is nominated in six other categories:

Here are the businesses and individuals from the Liverpool City Region nominated for the 2024 Meetings Industry Association Awards:

  1. Spaces at the SpineVenue of the Year (over 300 delegates)
    Vote for them here​).
  2. INTXSupplier of the Year
    Vote for them here
  3. Seren Events PCOAgency of the Year
    Vote for them here
  4. Worldspan LtdAgency of the Year
    Vote for them here
  5. Mark Globe (INTX)MIA List Individual Award
    Vote for him here
  6. Daisy Cooper (Titanic Hotel Liverpool)MIA List Rising Star Award

Let’s show our Liverpool City Region pride! Take a moment to support our fantastic local venues, suppliers, and rising stars by voting for them in the Meetings Industry Association Awards. Your vote could make all the difference.

All votes are very much appreciated!

Thank you for your support.

Lisa Owen
Head of Business Tourism
Liverpool Convention Bureau