THE GROUP BEHIND A £10M INVESTMENT IN A NEW LEISURE SCHEME AT THE GROSVENOR-OWNED LIVERPOOL ONE RETAIL SITE HAS REVEALED NEW IMAGES OF ITS PLANS.
Gravity Active Entertainment said its new flagship venue, in the site’s former Debenhams store, is expected to open later this year.
The 100,000 sq ft leisure and hospitality experience will be Gravity’s largest site to date and has been designed by Townscape Architects, occupying the upper two floors of the former Debenhams site.
The concept introduces the brand’s first roof top bar, as well as multi-level e-karting, bowling, urban golf, and a comprehensive food and beverage offer that includes a bar and live entertainment.
The scale of Gravity Liverpool One will mean the brand will offer more than 12 unique immersive and experiential activities.
Gravity said the design is inspired by Japan and uses the latest technology from the UK, Europe and the US.
The differentiated offer will provide activities for families, adults, groups, corporates and tourists, with the average dwell time anticipated to be more than four hours.
The venue is also the first in Gravity’s portfolio to include an outside space, which will be Liverpool’s largest roof terrace.
Gravity Liverpool One is anticipated to attract more than 700,000 visitors per year and will employ in excess of 250 people.
Michael Harrison, co-founder and chief growth officer at Gravity, said:
“This is a significant step in our journey, with the new Liverpool One flagship bringing together everything we have learned, as we continue to evolve our experiences to offer something that is truly redefining UK leisure.
Alison Clegg, managing director, asset management, Grosvenor, said:
“The fly-through and visuals really bring to life the scale, ambition and significance of what Gravity is creating in Liverpool One.
“This is going to be a fantastic new anchor that provides additional reasons to visit or extend an existing trip, and reaffirms Liverpool One’s position as the UK’s leading retail and entertainment destination.”
Metis and Stärka acted for Liverpool One. Savills represented Gravity.
For more on Liverpool ONE click HERE.