The Good Business Festival marks the launch of general release tickets today with a creative advertising campaign on the streets of the Liverpool City Region, highlighting the event themes of housing, ethical consumerism, sustainable food, and inclusion.
Commissioned by Metro Mayor Steve Rotheram, the Good Business Festival is a not-for-profit three-day event, which will take place Wednesday 7 July to Friday 9 July at venues across the Liverpool City Region. Aiming to tackle the world’s greatest challenges, the event will bring together the smartest minds to think big, galvanise our ambitions and focus on progress and not perfection. All ticket revenue will be donated directly to LCR Cares – a local community fund established by Mayor Rotheram – with tickets priced from as little as £10 for a one-day pass. You can view ticket info here.
With more than 70 sessions in six boroughs across 10 venues with leading business experts and creative minds, the festival will explore the economic, environmental, consumer and technological challenges our society faces, as well as offering ideas, inspiration and practical solutions.
Steve Rotheram, Metro Mayor of the Liverpool City Region said:
“The Coronavirus pandemic has dealt a hammer blow to people and businesses across our region and around the world but, with the rollout of vaccines gathering pace, there is now hope that the end is in sight.
“Throughout the last few years, we’ve invested in an unprecedented package of support to protect and grow the local economy and launched projects like the Good Business Festival to reimagine, improve and reshape the way that we do business.
“We’ve also been leading the way in getting back to in-person events, so it would be fantastic to see as many people as there as possible to help us debate and imagine the positive, ethical future we want.”
Also running from 7-9 July, The Good Business Festival Youth Summit will delve into themes including climate change, food production and distribution, oceans, activism and role models. More than 1,110 primary and secondary school children have been invited to attend across two days in the spectacular Knowsley Hall and Safari Park.
Hosted by TV presenter and conservationist Chris Packham the event will feature inspiring interactive sessions from partners including the UK Youth Parliament and the British Antarctic Survey.
Mayor Rotheram added:
“For too long, leaders have made decisions about the future without consulting with the young people whose future it really affects. I want to change that. It’s fantastic that we’ll be joined by Chris Packham and some local young people, who will be bringing their enthusiasm, ideas and vision for how we can build a better future.
Wayne Hemingway MBE, Creative Director, The Good Business Festival, commented: “The Good Business Festival will tackle the big challenges that our society faces, from creating sustainable food to better housing, and examining how business can become a force for positive change. Tickets are now on sale from only £10 and all proceeds go to local Liverpool City Region charities. We’d all be daft not to be a part of it!”
Official event partners include Patagonia, MasterCard, British Council, Deloitte, Google Digital Garage, Hotel Planner, Iceland, L’Oreal UK and Ireland, Torus, Mazars & The Regenda Group with exciting initiatives including the ‘digital garage’, a ‘Tech for Good Challenge’, and The Big Grow among more.