Marketing Liverpool has been working to gain some major press coverage for the Liverpool City Region over recent weeks.
Liverpool has been showcased in various major publications, all of which highlight why the city is a must-visit destination.
The New York Times profiled the city in a great piece exploring Liverpool’s dedication to The Beatles. With trips to Penny Lane and The Cavern Club, the piece showcased Liverpool on a global stage as being perfect for all, not just fans of the fab four.
Weekly magazine, Star, dubbed Liverpool one of its ‘Northern Stars’ thanks to cultural attractions such as The Walker Art Gallery and Tate Liverpool. The city’s food and drink scene also got a mention with eateries such as The Egg Café and Oh Me Oh My helping to cement Liverpool as the ultimate place for a culture-packed city break.
METRO also recently published a piece online about ‘5 reasons why Liverpool should be your next city break’ (although we can think of a lot more than 5!) and featured various places including The Beatles Story, Mathew Street and the Baltic Triangle.
Alongside this there have been various press visits to the city recently ensuring the momentum will not be lost in a crucially busy year for the city region.
It was a good week last week for LFC fans and we marked the reds success in the Champions League Quarter Final with a match day interview with Al Arabiya. One of the leading TV networks in the middle east, the crew were here to film Liverpool on match day and to discuss how Mo Salah’s success in the squad had impacted the number of Egyptian tourists paying a visit to the city.
Luxury travel blogger Frock Me I’m Famous is in the city this week to showcase some of Liverpool’s best spots including Mowgli and the Cathedral to her thousands of followers. Also paying a visit this week is a journalist from The Sunday Mirror who is set to portray Liverpool as the ultimate family friendly destination.
Publications such as these are the perfect way to promote Liverpool on a national and international stage and the recent press visits, all arranged by Marketing Liverpool, will ensure the extensive press coverage continues.